Assisi Pet Care

Assisi Pet Care has partnered with Chicago-based Wind Point Partners and Crescent Capital to further enhance its impressive growth in the dynamic European pet care industry.   

During the 3-year period since inception, we also supported the business and its management team on the acquisitions of Hollings, Town and Country, Maced and Pet Munchies altogether expanding its product capabilities, geographic reach and employee base to over 300 people.   

Assisi is a leading producer of premium and natural pet foods and treats primarily sold through the pet specialty, grocery and e-commerce channels throughout the United Kingdom and Europe.   

Wind Point Partners is an established upper-mid market private equity investment firm with approximately $6 billion in assets under management.   

Peter Mangion, CEO of Assisi Pet Care, commented “Park Place have been by my side across this 3-year journey, having also advised me at my prior business.  I continue to see the value from their personal and specialist approach which brings clarity and confidence to the fast-paced environment of M&A.” 

Richard Firth commented “Having supported the business and management team over the course of 3 years involving 4 acquisitions, I am delighted to have assisted in the closing of the first chapter of this tremendous growth story.  The support of Wind Point, with its track record and team of seasoned executive advisors in the sector, further enhances the prospects for this exciting project.” 

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